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History & Timeline 1940s

Financial responsibility laws spread across the country, making it both practical and wise for car owners to purchase bodily injury and property damage liability insurance. World War II brings gasoline rationing and a halt to auto production. Fewer people are on the road.

1942
Allstate develops a series of training courses for women agents to replace men on military leave. Women also begin handling claims.

1944
Allstate's post-war planning committee predicts Allstate will write $13 million in premium volume by 1949. Written premium in 1949 actually reaches more than $45 million.

1947
Allstate creates the "Illustrator Policy." It uses simpler language and illustrations so customers can more easily understand policy language and coverage.

1949
Written premium is $45.3 million, with 708,763 policyholders and more than 2,800 employees.

Learn more about Allstate in the 1950s.

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